MIO: Twitter Vs. Facebook - I am wrong- Day 1

For those of you following my social media channel test, I an looking to determine what channel drives the strongest word of mouth over a 1 week time period - and then want to test it against email to define the ultimate winner.

You can read the earlier post - but in general I posted two links:

Get a free 1 year membership to VIVmag at: http://idek.net/GVp or http://www.vivmag.com/subscribe and type in "freeviv" as the code

Or Get a 1 year free subscription to your favorite magazine in digital format at http://idek.net/8HA or http://goreadgreen.com

Posted the offers on both facebook and twitter and let it roll.

After 1 day: Twitter traffic and conversions are beating out facebook by 10 to 1! I am shocked. I thought for sure Facebook would win.

Stay tuned for another update tomorrow and please- help the test, RT or post these offers on the channel of your choice.

MIO: Latest ClickZ column

This week I have a fantastic column on Clickz. In it I interview Dave Lewis from Message Systems. Check it out here: http://www.clickz.com/3635445

For those of you following the Twitter/Facebook test. Twitter is winning so far, with 20% higher pass along value. Looking forward to see what Monday brings.

MIO: The Power of Pass Along: Twitter or Facebook?

I am doing an experiment. I am testing to see which is a more powerful channel for passalong efforts: Twitter or Facebook. Once I define a winner I will test the winning channel against good old email.

Step 1: Compelling offers. (I chose 2)
1- Go to goreadgreen.com and choose a digital magazine to lock in a one year free subscription (no strings attached) - includes lots of very popular titles.
2- Go to vivmag.com and get a one year free membership to the more dynamic digital magazine around with the code freeviv.

Step 2: Place posting.
Twitter post shares offer, asks people to RT - posted on my personal twitter and the zinio and vivmag twitter accounts.
Facebook post also shares off and asks people to share - posted on my personal FB and the vivmag and zinio groups.

Step 3: Monitor results.
After a whole 30 minutes - Twitter is winning for both offers.

Hmmmm- my money is on FB for the long haul - but we will see.